Arturo Larraínzar was born in Madrid in 1982. He has a degree in Business Administration and Management from Colegio Universitario de Estudios Financieros (CUNEF). Additionally, he complemented his training with a Master’s Degree in Audiovisual Company Management from the EAE Business School, and a Master’s Degree in Economic Research from the UNED. He commenced his professional career at Deloitte, where he carried out audit and consulting projects in the Media and Telecommunications sector. In 2008, he joined the Antena 3 Group as a market executive and in 2010, he was appointed Market Analysis and Business Development Director at Atresmedia Publicidad. In March 2014, he was appointed Strategy Director of the Atresmedia Group, a post which he occupies at present.